Francesco Mutti was born in 1968 in Parma, the heart of the Food Valley. After graduating in Finance & Management from the University of Cardiff, he became the CEO of Mutti, the family company, where he has been leading its continuous growth since 1994. His entrepreneurial project is based on five strategic drivers: a strong investment in people, a focus on seeking the highest quality starting from the product and therefore enhancing relationships with the agricultural world, a continuous search for innovation to offer high-value-added products, attention to the brand’s growth in international markets, and a responsible construction of good economic, social, and environmental practices. 

 In 2017, Francesco Mutti was appointed Knight of Labour by the President of the Republic, and since 2018, he has been the President of Centromarca, an Italian association of brand manufacturers.