A JOB WORTHY OF HUMAN DESIRE. PRESENTATION OF THE GOOD WORK MANIFESTO BY CDO
Organized by Compagnia delle Opere
Paolo Ferrario, amministratore delegato E-work spa; Sonia Malaspina, Director of Institutional Relations, Communication, and Sustainability at Danone; Alberto Sportoletti, President of Rete Manager. Introduced and moderated by Roberto Corno, Labor Consultant and Coordinator of CdO Working Group
In the epochal change we are experiencing, work is also undergoing profound transformations, not only in terms of modalities (smart work, short work weeks, artificial intelligence, etc.) but also in terms of meaning and value for everyone: workers and entrepreneurs alike. The phenomena of burnout, the great resignation, presenteeism, the difficulty in hiring, engaging, retaining, and motivating people are symptoms of the same malaise stemming from work that no longer satisfies. To once again become an expressive value of the person, work must be re-conceived by both businesses and workers. The Good Work Manifesto, which we will present and share with three key figures of this new phase, aims to be an initial proposal in this direction.